Finding Success With Non-Traditional Marketing Methods

Using non-traditional marketing methods are becoming a new public awareness, and receiving better results.

For instance, utilizing the internet for our own publications, we’re able to create and formulate our own products and services and find unique ways to publish it. Without the traditional third-party involvement.

We can’t expect to use the same traditional marketing methods and approaches and expect to get different results.

People are becoming Savvy online, and self-taught by using the internet. Traditional schools, publishers and advertisements are being overlooked, due to the cost and unproven results. So with using non-traditional marketing strategies, we are able to shorten any drawn out process and corner the market in a matter of time. Plus avoid the costly over head and hiring employees.

Success With Non-Traditional Marketing Methods

I enjoyed reading about this astounding publication in how this young 26 years old gal, went through the non-traditional marketing method and made a name for herself.

I couldn’t help myself but to write about this amazing story, in how Amanda Hocking, persisted to get her books published. She mentioned in her interview that she didn’t expect it to progress, as it did. And she didn’t go through the traditional method by using a publisher, she did it on her own, by using the internet and social media. Here’s her story and thanks to, USA Today for recognizing Hocking’s success.

USA Today, Talks About Hocking’s Self-Publish Success

Self-publishing Creates E-book Star

Amanda got fed up with attempts to find a traditional publisher for her novels, Hocking self-published last March and began selling her novels on online bookstores including Amazon and Barnes & Nobles. Amanda Hocking sold more than 450,000 copies of her nine young-adult paranormal books last month. Virtually all were e-books. Most were priced low (.99 cents to $2.99) digital downloads.

Amanda said, “I can’t really say that I would have been more successful if I’d gone with the traditional publisher” and she says “But I know it is working well for me.” She has three titles that will make their debuts in the top 50 of USA Today’s Best Selling Books list.

Hocking credits her success to aggressive self-promotion on her blog, Facebook and Twitter, word of mouth and writing in a popular genre. I like the way Amanda thinks, even her blog is from a Free website by blogger. She’s very cool to me.

Self-Publishing Recommended Tips:

1) Lulu: Lulu.com lets you make, self-publish, print and sell print-on-demand books, e-books, photo books and calendars with free book publishing.

2) Here’s – 25 Things you need to know to publish a book.

Note: Many traditional media outlets don’t review self-published books. Using these self help publishing systems, you maybe able to be the next self-publishing successful author. So don’t under estimate the non-Traditional marketing methods to get your product or service, out to the public.

If you enjoyed this post, please leave me a sweet comment, Like or Tweet to share with others. The benefits are sharing is caring! Mahalo, Lani 🙂

Optional Resource: How Many Books Do U Wanna Sell? Yes folks, these book marketing techniques are slick, low-profile and can be accomplished by the brand new author WITHOUT previous marketing experience.

 

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19 Responses to Finding Success With Non-Traditional Marketing Methods

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  3. Gale Barber says:

    I have to say non-traditional formats eliminate the fuss of waiting for someone other persons approval. Take a chance and do the unconventional thing. where do you think all the standard formats came from. Thanks for sharing!

  4. christian L says:

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  5. There’s no question about it, Lani — we’ll be reading more and more stories like Amanda’s in the months and years to come.

    Outbound marketing tactics just don’t work anymore. Consumers are becoming distrustful and disheartened by interruption, old-school type techniques. In Amanda Hocking’s case, she’s wisely using inbound marketing tools that are allowing her to establish lasting (and lucrative!) relationships with her following.

    Enjoyed the video and thanks for a wonderful post!
    Melanie Kissell recently posted..Are You A Level 10 Procrastinator

  6. Jennifer says:

    Very inspiring post Lani! Makes me want to keep plugging away!! 🙂 That is so cool for her!
    Jennifer recently posted..Your Brand 5 Awesome Guitar Riffs

  7. Wow, I really commend her on her persistence! I too really like the way she thinks and this video of her has been a great inspiration to me. Who says that there aren’t other options? Thanks for sharing Lani!
    Take Care
    Sherman
    Sherman Smith recently posted..5 Essential WordPress Plugins To Help Get Your Content Shared

  8. Hi Lani!

    This is such an inspiring story about believing in yourself! Amanda Hocking’s story is truly amazing and at a young age, her grit and determination is very admirable.

    Thanks so much for sharing this with all of us. Happy weekend!

  9. Wow! This is phenomenal stuff! Especially with the way things have been going for brick-and-mortar stores, as well as the climb of the ebook in sales year after year, publishers are starting to cut their back lists of authors and only print their “brand name” authors.

    What are the author-hopefuls to do? Thank you for featuring Amanda on your blog, Lani. I’m off to devour her material.

    Delena
    Delena Silverfox recently posted..Hostgator Coupon Code

  10. This was a great article for me tonight as I just finished a conversation with my mentor about where to publish my book. I’m so glad you posted those 25 tips on self publishing. Those tips just confirmed everything I had heard. Thanks so much!

  11. Lani, this is great! I’m looking to write and publish a book this year and have been toying with an ebook vs a hard copy. Good timing to come across this one 🙂

    Dani
    Dani Nir-McGrath recently posted..Step Three Towards Fitness- Can You SEE It

  12. I’ve always been one to take the non-traditional route and I so admire this young author’s tenacity and innovation.

    Great inspiration for every wannabe author out there!

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